Game Development Optimisation: M.A.G.I.C. Methodology Workshops
We’ve spent decades working with amazing studios in backend game development, working with dozens of games developers to help ideate their architecture around player services, data, and servers. Each of those experiences helped us bring games to life alongside those studios.
We heard time and time again how valuable these workshops were to studios, de-risking their development and optimising their budget & delivery. For years we didn’t have a name for this type of work.
M.A.G.I.C. Methodology is Born
In 2024, we were doing so many workshops we realised we needed a name:
M.A.G.I.C. (Multiplayer And Game Infrastructure Consulting) Methodology.
Yes, it’s cheesy but it reflects the condensed framework that allows us to help game developers explore risk-lowering, cost-saving, highly scalable, and future-proofed game backend solutions.
What is MAGIC Methodology?
It’s a workshop performed with your team, exploring what your studio requires to be successful. We take that information away and come back with custom, detailed recommendations and choices that help resolve your challenges and remove pitfalls.
Honed over three decades of industry experience working with some of the UK’s biggest names in game development – including EA, Epic, and Rebellion – M.A.G.I.C. provides an unrivalled, all-encompassing blueprint for the foundation of your multiplayer game backend.
Including (but not limited to):
If you’re not sure what you need, or our range of services looks a bit overwhelming, M.A.G.I.C. is where to start.
Whether you’re a studio just starting out on your development journey, or you’re past launch and want to improve how you operate, M.A.G.I.C. gives you the framework to understand what works, what doesn’t, and how to move forwards.
You can engage us just for M.A.G.I.C. and move forward independently, or it can serve as the foundation for the services and solutions our teams can provide. Either way, it’s a valuable first step in getting your studio from where you are now to where you want to be.

Frequently Asked Questions
A successful multiplayer game backend needs to be baked into your vision from the start. Here’s how we make sure you’re building on solid ground:
- Vision & Scope Alignment – We define your game’s backend needs based on design, audience, and long-term goals. No fluff, just what’s actually necessary.
- Cost Planning & Risk Analysis – Surprise backend expenses? No thanks. We forecast costs and flag potential pitfalls before they become problems.
- Infrastructure Mapping – Networking, matchmaking, LiveOps and more all need to work together seamlessly. We outline the systems you need and how they’ll scale.